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Born from South Florida roots and refined in NYC’s garment district, our name “OG” represents being first of its kind - and also stands for Of Guccheetah, the creative behind the brand.

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We craft wearable art infused with NFT culture. Each drop is defined by precision and rarity, from custom buttons and zippers to materials chosen to make every piece one of a kind.

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Select collections are chipped and blockchain-connected, verifying authenticity, origin, and scarcity while unlocking new layers of digital utility.

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House OG stands at the intersection of fashion and innovation - exclusive, forward-thinking, and built for those who value individuality.

Every thread tells a story, both physical and digital.